Skip to content
One-off content sprints

SEO Sandwich content packages

Three sprint packages. Pay once. Get a clearly-defined chunk of SEO content delivered in weeks, not months. Classic and Full Stack can be delivered as blog posts OR as a content silo — same price, your choice.

Starter Sandwich

Small businesses dipping a toe into SEO content

$1,200 AUD one-off
5,000 words

Delivered in 14 to 21 days · +3 business days kickoff

What you get 5 SEO blog posts, each ~1,000 words, on topics we choose together to start ranking for your service.

What you get

  • Keyword research for each post
  • SEO outlines (H1, H2, H3, target query)
  • Full writing OR collaborative draft with your team
  • Two rounds of revisions
  • Final SEO optimisation pass
  • Meta title + meta description for each post
  • Internal linking suggestions
  • Delivered as Google Docs, ready to publish
Order Starter Sandwich

Classic Sandwich

Businesses ready for a real SEO content push

$2,200 AUD one-off
10,000 words

Delivered in 21 to 30 days · +3 business days kickoff

8 SEO blog posts 8 posts at ~1,250 words each. Best when you want broad coverage of multiple topics. — or — 1 content silo 1 pillar page (~3,000 words) + 3 supporting pages (~2,300 words each), all linked into a topic cluster. Best when you want to own one topic in Google.

What you get

  • Keyword + search intent mapping
  • Topic + cluster planning (for silos)
  • Full SEO outlines for every piece
  • Full writing OR collaborative draft with your team
  • Two rounds of revisions
  • Final SEO optimisation pass
  • Meta titles + meta descriptions
  • Internal linking suggestions across the cluster
  • Delivered as Google Docs, ready to publish
Order Classic Sandwich

Custom Content Plan

Larger websites, agencies, ecommerce, ongoing programs

Custom quote
Custom word count

Delivered in Quoted with the plan · +3 business days kickoff

Tell us what you need Service pages, location pages, content refreshes, multi-silo programs, ongoing monthly retainers. We scope it with you.

What you get

  • Custom blog or service-page content
  • Location pages and content clusters
  • Content refreshes for old pages
  • Monthly Done For You blogging at scale
  • Topic strategy + reporting (optional)
  • Dedicated account contact
Build My Plan

Compare at a glance

Anchored at 20,000 words for $4,000. Smaller packages step down from there. All packages are one-off sprint payments — there's no subscription on these.

Package Best for Words Formats available Delivered in Price
Starter SandwichGetting started5,0005 blog posts14–21 days$1,200
Classic SandwichReal SEO push10,0008 blogs or 1 silo21–30 days$2,200
Full Stack SandwichOwn a topic20,00016 blogs or 1 large silo or 2 mini-silos30–40 days$4,000
Custom Content PlanLarger or ongoingCustomAnythingQuotedCustom quote

All delivery times start after the 3 business day kickoff window (we confirm your brief, assign a writer, and book the kickoff call).

Silos vs blogs

What's a content silo?

A pillar page on your main topic, surrounded by supporting pages that all link back to it. Google reads the cluster as one topical hub. That's how you rank for competitive head terms — not by publishing 8 unrelated blog posts.

Pillar page

Your main topic

~3,000–4,000 words, the complete guide

Supporter
Subtopic 1

~2,000–2,500 words

Supporter
Subtopic 2

~2,000–2,500 words

Supporter
Subtopic 3

~2,000–2,500 words

Supporter
Subtopic 4

~2,000–2,500 words

Every supporting page links to the pillar. The pillar links out to every supporter. Google reads it as one topic cluster.

Silos available on Classic and Full Stack. Starter is blog posts only.

Optional add-ons

Tune any package

Metadata and internal linking are already included. These are extras for when you want more.

Extra 1,000 words

$250

Blog upload to your CMS

$50 / article

Image brief suggestions

$30 / article

Extra revision round

$150

Priority turnaround (50%)

+25% surcharge

Content refresh / optimise

From $300

Add-ons are selected at checkout. Need something not listed? Ask us.

Ready to get your content moving?

Choose a package, order online, and tell us what you need. We'll take care of the SEO content process from structure to final optimisation.